Lynnette Joselly: John Frieda Launches Rethink Colour Campaign

John Frieda Launches Rethink Colour Campaign

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I first heard about John Frieda's Rethink Colour products when they launched it to a few of the Miami Bloggers with an exclusive dinner event. And I think I can speak for all of us when I say we are beyond excited for this unique hair innovation that allows you to alter your color right in the comfort of your own shower. I know what you are thinking: "Do you mean to tell me I do not have to visit the salon as often to cover these roots?!" Just keep reading to find out how you can enhance the color you have without having to pay high dollars aka mucho dinero.



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Since we are talking about price here, let me just start off by saying you can purchase the John Frieda Brilliant Brunette® Visibly Brighter™ hair products at your local Walmart for less than $10 each. Just a heads up, if you can't seem to find the in-shower treatment in your store, have no fear you can purchase it at Walmart.com since it may not be available at all locations. As for the color options, there is the Brilliant Brunette® Visibly Deeper™, Brilliant Brunette® Visibly Brighter™and the Sheer Blonde® Go Blonder. It all depends on what your current hair color is and what your desired shade is, do you want to go darker or lighter? Which is where I am going to need your assistance with to help me decide what hair trend I should try for the spring/summer time.

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If you have been following my blog for a while now then you would know I once had light chocolate brown hair that slowly started turning brassy orange, it was just too much maintenance. So I decided to go back to my dark roots for the Fall/Winter time. But now that it's Spring/Summer I am thinking of going a shade lighter or possibly just enhancing my dark color for a healthy and rich look. With the Brilliant Brunette ® Visibly Brighter™ In-Shower Treatment it lightens up to 1 shade instantly and I wouldn't have to worry about my hair appearing bleached or orange. Plus, with the use of the Visibly Brighter™ Shampoo and Conditioner it will gradually brighten my hair for a natural-looking sun-kissed brunette tone.

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Or I can opt for the Brilliant Brunette® Visibly Deeper™ Colour Deepening Treatment which will infuse my hair with a boost of color for a deep, dark brunette look. The cocoa and evening primrose oil in the Visibly Deeper™ Shampoo and Conditioner makes it safe to use on natural or color-treated hair so no hair will be damaged during the process. Such a tough decision to make, so stay tuned to find out if I end up going darker or lighter. You guys can always help out and let me know in the comment section below what your vote is!

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Photo Credit: Tractenberg

2 comments:

  1. It's always so much fun to play with our hair. My strategy has been that it always grows back, but I love that you don't have to wait for it to grow back with these products! #client

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